Posts

Showing posts from February, 2017

A New Call

Look to interview people. It's a better approach than trying to sell sell sell. Interview them with the end point being a better understanding of what challenges they encounter and what they do to overcome them. The client could be relying on colleagues within their circle. Looking online for answers is familiar, but time-consuming. Or they might be looking at what the budget might be set at for the next quarter. Next and most importantly is to prepare a list of questions to ask that would generate interesting answers!  Rely on manufacturers pages and their input.  Find highlights of products, best sellers, best practices, cutting edge, state-of-the-art products that are ready to replace existing obsolete worn out old tired ways of doing things. That's what people are going to get excited about. And dynamic is what you've got to be. You've gotta have an excitement in your approach. Develop charisma and speak with intelligence. Don't be stopped stumped.