The Almighty Dollar

Jeffrey,
I have a customer that I have been servicing for two years, and quite well I might add. I have been available on holidays, weekends, and even help them with design work on product that I don't provide to them. Last week I lost an order for a $65 price difference. Apparently my efforts, at this point, don't override the almighty dollar. How do I address this with my customer?
Corey

Corey,
Meet with them as soon as possible. Review all of your work together. Include everything that you have done for them and with them. Ask them if all of that work was worth $65, or not. Ask them if they will just do business with you and not ask for bids or quotes in the future. If they refuse, that tells you exactly where you are. Keep doing what you're doing and seek relationships with their competition - just like they're doing to you. That might be just the wake-up call they need. Be friendly, but be realistic. This customer is not loyal to you - and you need to find customers who are.
Best regards,Jeffrey

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